This is Andrew Benkard's website.
About Email
The average business should have this kind of email program:
- Prospects can sign up for an email newsletter on your website.
- You know what to write about, based on your customer knowledge and online analytics.
- You can populate a newsletter with content by yourself, and then send it.
- The emails should avoid getting flagged as spam, and look OK on a smartphone.
- Your email program should give you nice reports on who opened what, and what they clicked on.
With extra effort you can get:
- Integration with your CRM system.
- Autoresponders to make your systems more effecient.
- A/B testing to learn what's working.
Talk with Andrew to learn the upside and effort of building this.

